Information Seeking

Information seeking is an activity or process of trying to get information in both human and technological contexts. This is to look for any information that is required in order to make decisions. This is for the concerned person to seek and obtain information regarding suppliers, customers, competitors and any other relevant information that enable the entrepreneur make decisions and improve knowledge on their business. 

Mark Zuckerberg is an American computer programmer, internet entrepreneur, and philanthropist. He is the co-founder and CEO of social networking website Facebook. He developed an early interest in computers. When he was about 12, he created a messaging program named "Zucknet" which is convenient for his father in the dental office and the communication in the house. 

Zuckerberg launched Facebook on February 4, 2004. During college, Zuckerberg's Facebook started off as just a "Harvard thing" until Zuckerberg decided to spread it to other schools, with the help of his roommate, Dustin Moskovitz. They began spreading to New York University, Columbia, Dartmouth, Stanford, Penn, Cornell, Yale and Brown. From this we know that he is trying to get information from people to improve by spreading the launching of Facebook.

He was smart enough to protect his business from being swallowed by investors. He knew he had to have money to bankroll his business. He sought advice of Peter Thiel and Peter also invested in his business. He also sought the advice of former Netscape CFO Peter Currie about financing strategies for Facebook. After the death of Steve Jobs, he accepted an interview said that Steve Jobs had advised him on how to create a management team at Facebook that was "focused on building as high quality and good things as you are". We can conclude that although how successful how smart an entrepreneur is, we still need to seek for information to improve our business.